Archive for 'SEO'

Canonicalization for Best Google Rankings

Canonicalization for Best Google Rankings

Posted on 13. Sep, 2011 by .

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Canonicalization is almost harder to say than to understand since it just is a way of organizing your URLs to a) get maximum ranking benefits and b) avoiding ‘duplicate content’ penalties.   How does ‘Canonicalization’ work? Canonicalization is simply the process of picking the best url when there are several choices. Most people think that [...]

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Canonicalization SEO Tip

Google changed the Shortcut to Local Customers

Posted on 14. Mar, 2011 by .

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Google changed it’s shortcut to the top of the natural search results: Until now you could get a listing on top of Google’s natural search results by setting up a free Google Local Business Listing (Google Places) and by optimizing it. This listing also had pretty good conversion rates since Google kindly put its Google [...]

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Amazon

Amazon S3 for Static Websites?

Posted on 18. Feb, 2011 by .

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Amazon S3 sent me a message about their new hosting for static websites offer. I have posted excerpts of the message below along with my thoughts about the offer: “We’re excited to announce new features that make it easy to host static websites on Amazon S3. Customers already use Amazon S3 to host images, video, [...]

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Search Engine Marketing Tip: Keyword Density

Search Engine Marketing Tip: Keyword Density

Posted on 16. Feb, 2011 by .

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Keyword Density or How Often Should Keywords Appear in my Texts? Keyword density is still one of the most over-hyped search engine ranking factors. Business owners, SEO experts and webmasters have, for some time, tried to find one formula that would explain how often you need to include a keyword into a certain size online [...]

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Web 2.0

Web 2.0 to Gain Greater Market Share and Higher Margins

Posted on 28. Jan, 2011 by .

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McKinsey’s new research: companies using the Web intensively gain greater market share and higher margins! Below are excerpts from a McKinsey article about how taking Web 2.0 technologies on board can lead to market leadership, greater market share as well as higher margins. “New McKinsey research shows that a payday [for Web 2.0] companies could [...]

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Search-Engine-Marketing-Training

Search Engine Marketing Training Tip – Footer Links

Posted on 21. Jan, 2011 by .

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Question: How many links should you put in your website footer? Answer: As few as possible. You need to structure of where your links are pointing to and from where. It is not such a good idea to put a large number of links in the footer of your website. Some website owners put their [...]

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Success Quadrant

5 Steps To Achieve Your Goals

Posted on 08. Jan, 2011 by .

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Read below about the 5 Steps to achieve your goals more easily and rapidly.   Dear ‘Goal Achiever’, Here are some proven steps to set up your goals and to achieve them: 1. Go Through Life With Clearly Defined Goals It’s a fact: people who have goals achieve more results in their lives. No matter [...]

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Google Hotpot

Google HotPot and it’s effect for SEO

Posted on 17. Nov, 2010 by .

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Google just unveiled Hotpot, it’s new tool to “Get smarter recommendations.” When you “Start by rating the places that you know, both good and bad. With each rating, we [Google] learn a bit more about your tastes, so you’ll get better recommendations the next time you search.” Basically Google adds more personal touch to its [...]

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Competition Crowd

Competition in Local Business Listings

Posted on 29. Sep, 2010 by .

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What about Competition for your Local Business Listing? If you are lucky only very few of your competitors in your local area have set up a local listing yet. Which means, within days you can shoot up onto Google’s page one where your local customers can find you. When your field is  more competitive and [...]

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Facebook Ban

Facebook Ban

Posted on 24. Sep, 2010 by .

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Have you seen this article in the London Evening Standard? “Facebook ban on cyber stalkers to protect victims … Stalkers could be barred from using Facebook, Twitter and other social networking sites in a crackdown by the Crown Prosecution Service.” Here is a shorter version of the article: “Prosecutors will be told to apply for [...]

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